
Blue Cross Blue Shield of Minnesota
A GUIDE FOR PARENTS WHO WANT SMOKE-FREE KIDS, 2004
As a Senior Graphic Designer at Blue Cross, I got to work on many public health education projects. I hired a wonderful children’s book illustrator for this piece that was distributed by the tobacco reduction center of Blue Cross. Children and parents were attracted by the fun, non-guilt-tripping informational approach I took. I like to think that lots of kids were prevented from smoking because of this piece.